Why the SaaS Business Model has been bad for marketers.
Trust Is the Casualty When Platforms Aren’t Accountable. Published in: Ad Age Marketers’ trust in the ad-tech world is on the decline for lots of
Trust Is the Casualty When Platforms Aren’t Accountable. Published in: Ad Age Marketers’ trust in the ad-tech world is on the decline for lots of
Let’s imagine, for a moment, that it is the year 1997. The first digital ads were hand coded and hand placed onto specific web sites.
Why the Trust Web Times is so important for advertisers, agencies & publisher – right now! My tenure in marketing doesn’t go all the way
I am the least likely AdTech radical ever. I think in evolutionary terms – advocating thoughtful and incremental progress. I am not the “burn the
RBG influence reached far more than just the justice sector and showed us how one person can make a difference and an enduring societal impact.
Judy Consumer
By: Craig Danuloff (@cdanuloff) (Guest post by Craig Danuloff. Full bio below) The Social Dilemma is a terrifying documentary about the toxic combination of social media and
Once we accept that AdTech fails marketers often, we create the space for radical new approaches to allow trust to dominate in the online world.
Confusing Language Has Hobbled the Ad-Tech Landscape As published in Ad Age Adtech’s technically dense language is propelled by disruptive algorithms and technology that attracted
Analysts like Gartner are echoing marketers’ worst fears. They recently published a study that reveals by 2025, 80% of marketers who have invested in personalization