How Digital Marketing Technology Broke Democracy:
The invisible infrastructure of manipulation, disinformation, and industrial-scale PSYOPs A white paper by Judy Shapiro, Founder, The Trust Web An Executive Summary I. Introduction Since
The invisible infrastructure of manipulation, disinformation, and industrial-scale PSYOPs A white paper by Judy Shapiro, Founder, The Trust Web An Executive Summary I. Introduction Since
For most of the last decade, the consensus among marketers and technologists has been grim: the open web is dying, and the walled gardens are
There is a TV show called; “Life After People” which describes what would happen if people were suddenly not on this planet. It looks at
Guest Post from John Miller, President & Founder, Scribewise The AI search era is here, and it’s awesome. AI search is, somewhat paradoxically, a more
With so so much hype around GEO (Generative Search Engine Optimization – a.k.a. – AI Search) it is easy to get lost, confused or just
Everyone understands that AI is changing virtually every aspect of marketing. Yet while everyone is looking at using AI to create everything from video to
GEO, Generative Engine Optimization, (AI Search) is a new paradigm where all companies are starting from zero so bigger companies don’t have a leg up
A lot of hype explores all the ways AI will disrupt everything – all at once. From business to families, AI will be significant in
Automatic optimization of advertising using AI on any platform you encounter is becoming a universal aspect of adtech. Adtech firms see AI optimization as a
As quickly as AI captured the attention of every agency and marketer, the dark side of AI has captured as much attention – maybe more.