The great cookie kerfuffle.
Beneath the mundane chatter about the cookie crumbling, you will detect something quite extraordinary; the existential terror that lies at the heart of the Great
Beneath the mundane chatter about the cookie crumbling, you will detect something quite extraordinary; the existential terror that lies at the heart of the Great
Here’s what’s on Marketers’ minds. Topic Trends from January 1 – January 31; Volume 1 | Edition 2 Nothing prepared the nation for what was
What if Social Media titans can be brought under control easier than anyone thought possible? The simplest answer may surprise you at how fast and
Trust is fundamental to successful marketing but AdTech has made that too difficult. By changing perspective, trust in digital marketing can be activated. Many have
In an optimistic moment, here are 52 “wishes” that all marketers would want to happen in AdTech and MarTech in 2021 (if marketers were free
What if Facebook it were easier to fix than everyone imagined without complex oversight or sketchy regulations, The simplest answer may surprise you. Everyone’s got
And what does it all mean? Topic Trends from October 19 – November 6; Volume 1 | Edition 1 The Topic Trust Index is a
For all the prognostications about why AdTech is so toxic, the answer is simpler than we think which creates the space for real change in
Marketers must learn new ways to use AI well & in an ethical way. If they can harness AI to drive better and more trusted
Trust Is the Casualty When Platforms Aren’t Accountable. Published in: Ad Age Marketers’ trust in the ad-tech world is on the decline for lots of