Confessions of a fed-up ad fraud researcher: ‘Prevention is always behind’
This anonymous confession from the inside one of the traffic verification firms was published in Digiday. It is a hair raising example of how much
This anonymous confession from the inside one of the traffic verification firms was published in Digiday. It is a hair raising example of how much
There was an exercise guru Susan Powters who hit it big in the 90s by getting up on stages looking fit, strong, and powerful. She’d
Trust Is the Casualty When Platforms Aren’t Accountable. Published in: Ad Age Marketers’ trust in the ad-tech world is on the decline for lots of
Let’s imagine, for a moment, that it is the year 1997. The first digital ads were hand coded and hand placed onto specific web sites.
I am the least likely AdTech radical ever. I think in evolutionary terms – advocating thoughtful and incremental progress. I am not the “burn the
The passion that the best founders have for their businesses can be intoxicating and inspire a talented team to get on board and make their
By: Craig Danuloff (@cdanuloff) (Guest post by Craig Danuloff. Full bio below) The Social Dilemma is a terrifying documentary about the toxic combination of social media and
As published in Ad Age Unless you have been living under a digital rock, the mounting outrage about fake impressions is quickening, commensurate with a deepening
As published in Entrepreneur My unlikely journey of launching an ad-tech startup is almost a Dickensian tale, with false starts, misfires and more disasters than most
As published in Entrepreneur In the United States right now, in some conference room or coffee shop, a potential investor is asking an eager CEO