
Nothing Can Change If Nothing Changes
We all understand, almost instinctively, why monopolies are bad. Less choice for customers. Less accountability from the companies holding the power. Less value delivered to

We all understand, almost instinctively, why monopolies are bad. Less choice for customers. Less accountability from the companies holding the power. Less value delivered to

The invisible infrastructure of manipulation, disinformation, and industrial-scale PSYOPs A white paper by Judy Shapiro, Founder, The Trust Web An Executive Summary I. Introduction Since

For most of the last decade, the consensus among marketers and technologists has been grim: the open web is dying, and the walled gardens are

Automatic optimization of advertising using AI on any platform you encounter is becoming a universal aspect of adtech. Adtech firms see AI optimization as a

eCommerce, B2B or B2C, can be exciting but also overwhelming. No matter how you view it, it is understood to be one of the most

Mark Zuckerberg lit a fuse, walked away, and detonated the world of media from a safe distance. Meta changed the fact-checking game. You’ve read all

About six months ago, my mom had a fall which resulted in a traumatic brain injury. This accident changed her in fundamental ways. Before the

If you were paying attention, 2022 was the year the bloom came off the “mega rose.” Adtech’s mega players are experiencing declines in revenue and

When Facebook and Google report lower ad revenue, they position it as a symptom of a significant economic slowdown. Mark Zuckerberg explains his company’s massive

The Internet’s steep fall from its earliest promise is tragic. Here’s what it will take to get it back to the way it was supposed
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