From Mad Men to Just Mad.
Why the Trust Web Times is so important for advertisers, agencies & publisher – right now! My tenure in marketing doesn’t go all the way
Why the Trust Web Times is so important for advertisers, agencies & publisher – right now! My tenure in marketing doesn’t go all the way
RBG influence reached far more than just the justice sector and showed us how one person can make a difference and an enduring societal impact.
Judy Consumer
By: Craig Danuloff (@cdanuloff) (Guest post by Craig Danuloff. Full bio below) The Social Dilemma is a terrifying documentary about the toxic combination of social media and
Once we accept that AdTech fails marketers often, we create the space for radical new approaches to allow trust to dominate in the online world.
“Keyword Blocking Hits ‘Black Lives Matter’ Content.” That’s the Ad Age headline from last week that I can’t stop thinking about. The article is about advertisers preventing
Confusing Language Has Hobbled the Ad-Tech Landscape As published in Ad Age Adtech’s technically dense language is propelled by disruptive algorithms and technology that attracted
We are at the start of what I fear will be a paradox in hiring. The economy will grow. Jobs will come back. Unemployment will
It was inevitable. The cookie that drives much of the digital adtech world is crumbling. Forgetting the technical jargon for a moment, it is the
By: Judy Shapiro as published in Ad Age Recently, PluggedBD held an executive-level roundtable titled “Transparency, Measurement and Viewability in the Digital Age,” which began with