The adtech blame game is why adtech is stuck.
I caught a Twitter thread recently about how $300 Billion of media will flow through programmatic pipes. There was a pile-on of comments about all
I caught a Twitter thread recently about how $300 Billion of media will flow through programmatic pipes. There was a pile-on of comments about all
I wonder how many of you have ever seen a pager. I assume that anyone under 30 would hardly recognize pagers for the innovation they
Marc Goldberg is a contributor for the Trust Web Times. Marc is also the Chief Revenue Officer of Method Media Intelligence an MRC accredited ad
As marketers demand contextual ad placement, the current approaches make marketers think they are getting good contextual ad placement when they are not. Ask
Let’s imagine, for a moment, that it is the year 1997. The first digital ads were hand coded and hand placed onto specific web sites.