Into the Great Wide Open: Moving Forward in AI Search
Guest Post from John Miller, President & Founder, Scribewise The AI search era is here, and it’s awesome. AI search is, somewhat paradoxically, a more
Guest Post from John Miller, President & Founder, Scribewise The AI search era is here, and it’s awesome. AI search is, somewhat paradoxically, a more
With so so much hype around GEO (Generative Search Engine Optimization – a.k.a. – AI Search) it is easy to get lost, confused or just
GEO, Generative Engine Optimization, (AI Search) is a new paradigm where all companies are starting from zero so bigger companies don’t have a leg up
A lot of hype explores all the ways AI will disrupt everything – all at once. From business to families, AI will be significant in
Automatic optimization of advertising using AI on any platform you encounter is becoming a universal aspect of adtech. Adtech firms see AI optimization as a
As quickly as AI captured the attention of every agency and marketer, the dark side of AI has captured as much attention – maybe more.
In 2009, I had lunch with a longtime friend, we worked at the same agency years ago. Now he was EVP of Strategy at “mega-agency.”
Mark Zuckerberg lit a fuse, walked away, and detonated the world of media from a safe distance. Meta changed the fact-checking game. You’ve read all
Way way way back in 2021, I wrote an article called The Great Cookie Kerfuffle (https://trustwebtimes.com/the-great-cookie-kerfuffle/) where I unpacked Google’s grand cookie killing announcement. It
To click or not click – that is the question. The “Web” we live in is less and less a trusted place for “Judy Consumer” because too much is unverified and unverifiable.